Surveillance Capitalism: The Hidden Costs of Being the Commodity

Introduction to Surveillance Capitalism

In today's digital age, the business models of tech giants like Amazon, Google, and Facebook often appear unique. Yet, a closer examination reveals a common thread running through their operations: Surveillance Capitalism. This term refers to a system where personal data is harvested and monetized, turning our private experiences into valuable commodities.

The Real Product: Your Data

The adage "If you're not paying for the product, you are the product" holds true in this context. However, this statement is an oversimplification. In Surveillance Capitalism, it's not just your presence on a platform that is commodified, but every aspect of your digital interaction - from your search history and social media activity to your purchasing habits and personal preferences.

How It Works

At its core, Surveillance Capitalism involves the extraction of personal data, which is then...

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