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October 22, 2024

Why It's So Hard to Change Someone's Mind, According to Neuroscience


Introduction

Why is it so difficult to change someone's mind, even when faced with compelling evidence? Today, we're diving into this intriguing question with neuroscientific insights brought to us by Rachel, the neuroscientist. Our minds are not as flexible as we'd like to believe, and there are specific brain mechanisms and biases at play that make changing someone's beliefs an uphill battle.

Let's explore the factors that make us resistant to change, from our hardwired biases to the complexity of brain rewiring. The answer lies not only in our cognition but also in the protective design of the brain itself.

Why the Brain Resists Change

Our brains are complex, highly efficient, and inherently conservative when it comes to altering established beliefs. There are several cognitive processes and biases that actively work against a shift in thinking. Let's break down the primary players.

1. Confirmation...

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